{"id":974,"date":"2025-10-06T00:55:47","date_gmt":"2025-10-05T22:55:47","guid":{"rendered":"https:\/\/www.hongqi-komarno.sk\/?p=974"},"modified":"2025-10-06T01:01:03","modified_gmt":"2025-10-05T23:01:03","slug":"spolocnost-faw-group-dodala-zakaznikom-v-januari-260-000-automobilov","status":"publish","type":"post","link":"https:\/\/www.hongqi-komarno.sk\/?p=974","title":{"rendered":"Spolo\u010dnos\u0165 FAW Group dodala z\u00e1kazn\u00edkom v janu\u00e1ri 260 000 automobilov."},"content":{"rendered":"
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Spolo\u010dnos\u0165 FAW Group dodala z\u00e1kazn\u00edkom v janu\u00e1ri 260 000 automobilov.<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
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V janu\u00e1ri 2025<\/strong> dosiahla spolo\u010dnos\u0165 <\/span>FAW Group<\/strong> v\u00fdznamn\u00fd \u00faspech, ke\u010f dodala z\u00e1kazn\u00edkom <\/span>260 000 vozidiel<\/strong>, \u010do predstavuje siln\u00fd \u0161tart roka. Predaje <\/span>nov\u00fdch energetick\u00fdch vozidiel (NEV)<\/strong> medziro\u010dne vzr\u00e1stli o <\/span>18 %<\/strong>. Vlastn\u00e9 zna\u010dky FAW \u2013 <\/span>Hongqi, Jiefang a Bestune<\/strong> \u2013 vyk\u00e1zali v\u00fdrazn\u00fd rast, zatia\u013e \u010do spolo\u010dn\u00e9 podniky <\/span>FAW-Volkswagen<\/strong> a <\/span>FAW Toyota<\/strong> taktie\u017e dosiahli vynikaj\u00face v\u00fdsledky. T\u00e1to synergia viacer\u00fdch zna\u010diek umo\u017enila skupine FAW vykro\u010di\u0165 do s\u013eubn\u00e9ho roka.<\/span><\/p>\n

Zna\u010dka Hongqi<\/span><\/h5>\n

Hongqi v janu\u00e1ri predala <\/span>43 011 vozidiel<\/strong>, \u010do znamen\u00e1 <\/span>+7,3 %<\/strong> medziro\u010dne a dosiahnutie rekordn\u00e9ho trhov\u00e9ho podielu. V roku 2025 sa Hongqi zameria na pr\u00edstup orientovan\u00fd na z\u00e1kazn\u00edka, posilnenie ved\u00facej poz\u00edcie zna\u010dky, konsolid\u00e1ciu dominancie v segmente vozidiel so spa\u013eovac\u00edmi motormi, ur\u00fdchlenie prechodu na hybridy a re\u0161trukturaliz\u00e1ciu marketingovej strat\u00e9gie pre NEV. \u010ealej pl\u00e1nuje rozv\u00edja\u0165 svoju pr\u00e9miov\u00fa l\u00edniu <\/span>Golden Sunflower<\/strong>, zlep\u0161i\u0165 z\u00e1ruky slu\u017eieb, preh\u013abi\u0165 syst\u00e9mov\u00e9 transform\u00e1cie a zv\u00fd\u0161i\u0165 kompetencie person\u00e1lu na zabezpe\u010denie stabilnej realiz\u00e1cie marketingov\u00fdch strat\u00e9gi\u00ed.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Bestune<\/span><\/h5>\n

Bestune dosiahol v janu\u00e1ri predaj <\/span>13 655 vozidiel<\/strong> (<\/span>+34 %<\/strong> r\/r), pri\u010dom predaje NEV dosiahli <\/span>10 005 kusov<\/strong> (podiel <\/span>>73 %<\/strong>). Rok 2025 je pre Bestune rokom uvedenia produktovej l\u00ednie <\/span>Yueyi<\/strong> s cie\u013eom spresni\u0165 produktov\u00e9 zameranie pod\u013ea potrieb cie\u013eov\u00fdch z\u00e1kazn\u00edkov, steles\u0148ova\u0165 koncept \u201eU\u017e\u00edva\u0165 si \u017eivot, u\u017e\u00edva\u0165 si cestovanie\u201c a roz\u0161\u00edri\u0165 pr\u00edtomnos\u0165 na trhu NEV.<\/span><\/p>\n

FAW-Volkswagen<\/span><\/h5>\n

FAW-Volkswagen zaznamenal v janu\u00e1ri <\/span>140 400<\/strong> maloobchodn\u00fdch predajov; predaje vozidiel so spa\u013eovac\u00edmi motormi prekonali trh. Zna\u010dka <\/span>Audi<\/strong> taktie\u017e dosiahla pozit\u00edvny medziro\u010dn\u00fd rast retailu. V roku 2025 pl\u00e1nuje FAW-Volkswagen pokra\u010dova\u0165 v prielomoch v oblasti produktov, technol\u00f3gi\u00ed, oper\u00e1ci\u00ed a marketingu: stabilizova\u0165 segment ICE, ur\u00fdchli\u0165 strat\u00e9giu elektrifik\u00e1cie a presk\u00fama\u0165 pr\u00edle\u017eitosti na zahrani\u010dn\u00fdch trhoch. Po\u010das nasleduj\u00facich <\/span>20 mesiacov<\/strong> uved\u00fa zna\u010dky <\/span>Volkswagen, Audi a Jetta<\/strong> spolu <\/span>19 nov\u00fdch modelov<\/strong>, podporen\u00fdch <\/span>7<\/strong> v\u00fdskumno-v\u00fdvojov\u00fdmi centrami a ro\u010dn\u00fdmi invest\u00edciami do VaV presahuj\u00facimi <\/span>18 mld. j\u00fcanov<\/strong>, to v\u0161etko s cie\u013eom prin\u00e1\u0161a\u0165 z\u00e1kazn\u00edkom vy\u0161\u0161iu hodnotu.<\/span><\/p>\n

FAW Toyota<\/span><\/h5>\n

FAW Toyota<\/strong> v janu\u00e1ri predala <\/span>60 032 vozidiel<\/strong>, \u010d\u00edm dosiahla pozit\u00edvny medziro\u010dn\u00fd rast trhov\u00e9ho podielu. V roku 2025 sa zameria na marketingov\u00e9 inov\u00e1cie a zlep\u0161enie kvality a posiln\u00ed p\u00e4\u0165 k\u013e\u00fa\u010dov\u00fdch hnac\u00edch s\u00edl: preh\u013abenie reforiem, posilnenie produktov, zvy\u0161ovanie schopnost\u00ed, stabiliz\u00e1ciu z\u00e1kladov a budovanie stran\u00edckej organiz\u00e1cie.<\/span><\/p>\n

Strat\u00e9gia skupiny FAW<\/span><\/h5>\n

Tv\u00e1rou v tv\u00e1r v\u00e1\u017enym v\u00fdzvam \u2013 zr\u00fdch\u013euj\u00facej sa transform\u00e1cii odvetvia a ostrej konkurencii \u2013 FAW ako centr\u00e1lna \u0161t\u00e1tna skupina kladie d\u00f4raz na <\/span>zelen\u00fd rozvoj<\/strong> a <\/span>digit\u00e1lnu transform\u00e1ciu<\/strong>, ur\u00fdch\u013euje <\/span>nov\u00fa industrializ\u00e1ciu<\/strong> a rozvoj <\/span>nov\u00fdch kvalitn\u00fdch v\u00fdrobn\u00fdch kapac\u00edt<\/strong>. Budovanie modern\u00e9ho automobilov\u00e9ho priemyseln\u00e9ho syst\u00e9mu prinieslo po\u010diato\u010dn\u00e9 v\u00fdsledky; strategick\u00e1 transform\u00e1cia a vysokokvalitn\u00fd rozvoj dosiahli nov\u00fd pokrok a \u00faspechy.<\/span><\/p>\n

FAW<\/strong> je popredn\u00fd glob\u00e1lny v\u00fdrobca kvalitn\u00fdch osobn\u00fdch \u00e1ut, n\u00e1kladn\u00fdch vozidiel a autobusov. Spolo\u010dnos\u0165 bola zalo\u017een\u00e1 v roku <\/span>1953<\/strong> a je <\/span>najstar\u0161ou a najv\u00e4\u010d\u0161ou<\/strong> automobilovou skupinou v \u010c\u00edne s ro\u010dn\u00fdm predajom presahuj\u00facim <\/span>tri mili\u00f3ny<\/strong> vozidiel.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div>\n

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Spolo\u010dnos\u0165 FAW Group dodala z\u00e1kazn\u00edkom v janu\u00e1ri 260 000 automobilov. V janu\u00e1ri 2025 dosiahla spolo\u010dnos\u0165 FAW Group v\u00fdznamn\u00fd \u00faspech, ke\u010f dodala z\u00e1kazn\u00edkom 260 000 vozidiel, \u010do predstavuje siln\u00fd \u0161tart roka. Predaje nov\u00fdch energetick\u00fdch vozidiel (NEV) medziro\u010dne vzr\u00e1stli o 18 %. Vlastn\u00e9 zna\u010dky FAW \u2013 Hongqi, Jiefang a Bestune \u2013 vyk\u00e1zali v\u00fdrazn\u00fd rast, zatia\u013e \u010do spolo\u010dn\u00e9 […]<\/p>\n","protected":false},"author":1,"featured_media":975,"comment_status":"open","ping_status":"open","sticky":false,"template":"brizy-blank-template.php","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nezaradene"],"brizy_media":[{"id":975,"url":"https:\/\/www.hongqi-komarno.sk\/wp-content\/uploads\/2025\/10\/2025031816355827876.jpeg","name":"2025031816355827876.jpeg","meta":{"brizy_attachment_uid":"wp-38d529d1f4de3386379571b8a636bd0a.jpeg","brizy_post_uid":["28d343788733787cba1a6328f9b872e2"]}}],"_links":{"self":[{"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/posts\/974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=974"}],"version-history":[{"count":3,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/posts\/974\/revisions"}],"predecessor-version":[{"id":979,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/posts\/974\/revisions\/979"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=\/wp\/v2\/media\/975"}],"wp:attachment":[{"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hongqi-komarno.sk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}